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"Transparent soy sauce" was developed in February 2019 as a commemorative product for the 150th anniversary of its founding.

Professional chefs are also interested in it, regardless of whether it is Japanese or Western.

It is applied to various dishes.

Overturned the common sense that soy sauce is black, and succeeded in making it transparent. Launched in February 2019 as a commemorative product for the 150th anniversary of its founding, it is now a hit product with over 400,000 units. Not only does the table not get dirty easily because it is not black, but it also has the advantage that the color of the ingredients is important when the dish is finished. "Transparent soy sauce" is a Cenozoic seasoning that can be applied not only to Japanese food but also to the hidden taste of Western food because it is transparent, and can utilize the salty taste and umami in cooking.

The secret of the deliciousness of transparent soy sauce

Because it is a long-established soy sauce maker! Ingredients are solid!

The raw material for transparent soy sauce is made from this brewed dark soy sauce.

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To make Fundodai soy sauce, we make soy sauce from raw fried soy sauce.

"Transparent soy sauce" is made from this brewed dark soy sauce.

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Transparent soy sauce featured in many media!

WBS取材風景

Each award was also awarded and received high praise.

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日本パッケージデザイン大賞

2021入選

料理王国100選2020

入賞

にっぽんの宝物グランプリ

イノベイティブ賞2019

受賞

おもてなしコレクション

2019入賞

Received each award thanks to you

Transparent soy sauce has won many awards since its launch in February 2019. Received the "Omotenashi Collection 2019" prize as a souvenir that Japan is proud of, and the Innovative Award at the "Japan's Treasure Grand Prix", which selects excellent local gems. Winner of "Cooking Kingdom 100 Selection 2020", a culinary magazine for professionals. We have also been selected for the "Japan Package Design Award 2021", which recognizes excellent package design.

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TEDxKumamoto 2019 CC-BY-NC-ND-SA

出演:フンドーダイ商品開発室 早田文子
 
Introducing the video that appeared at "TEDxKumamoto 2019" held at Kengun Culture Hall in Kumamoto City on October 13, 2019 (Sun).

各テレビで紹介されました。

Starting with TV TOKYO's economic program "WBS World Business Satellite", it was broadcast on national television from the local Kumamoto media.

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It was featured in many other programs.

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By using transparent soy sauce as a base,

The transparent soy sauce series was born.

Products that take advantage of the "not black" characteristic of transparent soy sauce have been created one after another. Based on the taste of soy sauce, you can also use the ingredients that play a side role as the main ingredients. As for PB products, requests and consultations for product development using transparent soy sauce are increasing. Clear soy sauce opens up new possibilities for seasonings.

Transparent soy sauce series

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​密閉ボトル 新登場

透明醤油100ml

透明醤油をつかっただし醤油100ml/200ml

透明醤油をつかった柚子舞うぽん酢100ml/200ml

​だしでおいしい透明醤油200ml(新発売)

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透明醤油

100ml

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Transparent soy sauce planned as a commemorative product for the 150th anniversary of its founding. The transparent processing is performed using the dark soy sauce of this brewing class as a raw material. As a long-established soy sauce maker, we are particular about making soy sauce from dark soy sauce, rather than finishing it with extracts. At the beginning of the sale, there were many requests from professional chefs, and we also released 1L of transparent soy sauce for business use.

100ml:本体標準価格¥500税別

Transparent soy sauce that spreads overseas. It is currently used in 14 countries and regions.

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(2022.1月現在)

中国・香港・台湾・韓国・マレーシア・シンガポール・タイ

オーストラリア・カナダ・アメリカ・ニュージーランド・イタリア・ベトナム・UAE・イギリス

フランス・スイス・スウェーデン・ドイツ・南アフリカ他

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Proposal of new soy sauce ・ Transparent soy sauce

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透明醤油でつくった柚子舞うぽん酢

100ml/200ml

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A new seasoning based on transparent soy sauce! "Yuzu dance ponzu made with transparent soy sauce" was developed with the concept. When it comes to ponzu, "black ponzu" is common sense. By using transparent soy sauce, we were able to make ponzu vinegar that values the color of yuzu. As in the naming of Yuzu Mai, it makes the table fun with the peel of Yuzu. We use domestically produced yuzu as well as yuzu.

100ml:本体標準価格¥500税別

200ml:本体標準価格¥700税別

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透明醤油でつくっただし醤油

100ml

透明醤油をベースに今人気のだし醤油をつくりました。鰹節と昆布の味わいの濃口醤油です。使い勝手がよく、醤油の旨味に加えてだしの味わい和食はもちろん様々な料理に使える調味料です。スープなどの味付けや、ちょっと物足りないな、と感じたら少しかけていただくだけでビックリの美味しさです。

We made the popular dashi soy sauce based on transparent soy sauce. A rich soy sauce with the flavor of dried bonito and kelp. It is easy to use, and in addition to the umami of soy sauce, it is a seasoning that can be used not only for Japanese food but also for various dishes. If you feel that you are not satisfied with the seasoning of the soup, you can just add a little bit and it will be surprisingly delicious.

100ml:本体標準価格¥500税別

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だしでおいしい透明醤油

密閉ボトル200ml

密閉ボトル200ml:本体標準価格¥450税別

透明醤油をベースに鰹節と昆布の味わいを加えただし醤油の密閉ボトルタイプ。使い勝手がよく、醤油の旨味に加えてだしの味わい和食はもちろん様々な料理に使える調味料です。スープなどの味付けや、ちょっと物足りないな、と感じたら少しかけていただくだけでビックリの美味しさです。

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NEW

透明醤油をベースに鰹節と昆布の味わいを加えただし醤油の密閉ボトルタイプ。使い勝手がよく、醤油の旨味に加えてだしの味わい和食はもちろん様々な料理に使える調味料です。スープなどの味付けや、ちょっと物足りないな、と感じたら少しかけていただくだけでビックリの美味しさです。